The COVID pandemic resulted in a significant increase in pet ownership. How did this affect trends in the premium pet food packaging industry? What packaging features do these new pet owners find most important? Is it sustainability? Recyclability? Nutritional information? Partnering with Dow, we have the results of these questions and more in our 2021 Pet Food Insights White Paper, with a focus on measuring changes in perceptions and behaviors in premium pet food purchasers since 2019.
If you’re interested in this NEW research, download a digital copy of our white paper.
Have you wondered about what factors drive premium pet food buying decisions, and how packaging impacts consumer choice? WE DID TOO. So, we partnered with Dow Chemical to find out, with a market study that examines those issues. The results profile premium pet food purchasers and examine their decision-making hierarchy. To learn about the insights participants shared, request a digital copy of our white paper.
Mondi is proud to be on the forefront of packaging innovation, and that begins with consumer research and industry insights. Explore video excerpts from our most recent webinar below.
Webinar Clips: Insights into how high consumers rank price in their overall purchasing decision for premium pet food
Webinar Clips: Examining the role packaging plays in developing brand loyalty for premium pet food purchasers.
Webinar Clips: How today’s pet food purchasers are more educated and ingredient-aware than ever before, and what that means for packaging.
Make life more useful.
At Mondi, we’re in the business of solving problems. Our team works with yours to cocreate and codevelop packaging that grips consumers’ attention. With convenient features and consistent high-quality materials, your packaging can be as innovative as the product inside.
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